We’re looking at two audiences here: people who check out our website
to find out more about Adphoto as a company, and people who are
looking for advertising photographers—nothing in particular.
Good, clean website design will catch the eye of the latter. Even
better – crisp, clear images. There is, however, such a thing as too
much design. If the current design is good enough—or at least, not
horrible—then I think we’re better off focusing on developing content
If we want Adphoto to go up in the search engine rankings, what we
need is something _useful._ If we have content, design is icing on the
The best way to do that is to give things away for free. For example,
if Mom gives me lots of pictures of the Philippines with photo credits
and URL embedded into the picture, then maybe other people will borrow
those for their own websites. I’ll need to make sure they’re not
linking directly to the images so that we aren’t paying for the
bandwidth, but it might be a good idea.
Mom could also write articles on photography. How to get started. How
to manage the business. Stuff from Papa’s talks.
Whatever it is, it needs to be something other people will find useful
Sharon Strauss, lead of the project. Introduction.
Order tree interface for searching. Clinical evidence at the point of
care. Doctors can’t remember what they were talaught in med school.
Young doctors remember the facts, but don’t have the skills and
experience. Reverse true for old doctors. Lots of details that people
can’t remember. Clinical evidence. Drug interactions. Big volumes of
clinical evidence. People are dying because doctors don’t have the
right information at the right time. Wireless handhelds. Data
formatting. Search engine. Design the interface. 30 seconds. Clinical
Electronic health records and combining those. Drug interaction,
online prescribing. Straight to the pharmacy.
Recording meetings. Playing back conversations. Speech transcriptions.
Visualizing meetings. NSlides from a lecture. Speech. Visualization of
Doctors. How doctors have conversations and how to record them. 45
minutes. One minute discussions. That night, new shift. Situation of
awareness. Make it available. Bullet round. Bullet round, couple of
students working on this for a class; requirements analysis done.
Very interesting topics: tracking tutoring data, bullet rounds for