Girl Geeks Toronto: Quantified Self. =)
Hashtag: #girlgeeksto
Update 2012-11-15: Here’s the video recap!
Click on the images for larger versions. Feel free to share these under the Creative Commons attribution license.
In Sean O’Donovan’s talk on managing content for lead generation, he shared tips on mapping your content to the customer’s buying journey, repurposing what you have, and making it easier for people to find the information through metacontent and packaging. If you’re having someone else develop your content, it’s a good idea to ask them to develop the promotional materials for it too.
Ben Harrison and Scott Armstrong shared some of their experiences and opened the floor up for Q&A. It was interesting to hear about the marketing side of things.
If you like this, you might also want to check out my sketchnotes from the previous torontob2b meetup:
Other links:
To find out about the next #torontob2b event, check out Brainrider’s events page.
Enjoy!
Click on the image to view a larger version. Neat!
(Click on the image for a larger version)
William Mougayar shared lessons learned from serial entrepreneurship at the Third Tuesday Toronto meetup. He also demoed his recently funded startup, engag.io, which promises to be a social inbox for comments and conversations across different websites.
My thoughts after the talk:
)Were you there or have you attended other talks by William Mougayar? Have you used Engagio? (Seems to be down at the moment, pity.)
One nifty thing about Third Tuesday Toronto is that they fly speakers in and they coordinate with meetups in other cities to get the maximum coverage. Join the meetup to find out about upcoming events.
Related links:
If you like this, you might also like my other sketches. I like turning presentations and books into quick, easy-to-review images. Enjoy!
Here’s the text from the image to improve people’s ability to search for it:
William Mougayar @ Third Tuesday Toronto
@wmougayar @engagio
See also Paul Graham’s chart
Stages of a startup
Clear vision or Blurry vision (more realistic)
When Christopher Columbus set sail, he didn’t Google America.
Social Capital
Got to know people through blogs
I’ve made 3,000 comments on Fred Wilson’s blog
Got asked to moderate Fred Wilson’s blog
8 weeks to a minimum viable product
Demo of engagio
-inbox
-My contacts
-Person’s profile (one place to follow)
-Sites
Neat, would like to try this out
5 Lessons
1. Be wary of selling enterprise software
Very difficult to sell to a large company when you’re a startup
2. Have an original (but simple) idea
3. Don’t believe your own
4. Relationships don’t matter. Trusted relationships matter
5. Don’t quit trying
Fragmentation of the social web
Commenting is important = Potential relationships
Value in the conversations
Bet a beat story about startups & alcohol from blog conversation
Replying
Sharing/Linking/Liking
Monitoring/Listening
Signal
Noise
Online advocacy is on the rise
Q&A
Platform? Rails, MySQL, Solr, Twitter Bootstrap
Multiple users? Next week
Yelp? Maybe if API
Equentia? Some ideas for discovery. Get to 100K users first.
How did you get away with looking like Gmail? Haven’t gotten a call from Google yet.
Business? Focusing on end-users.
Funding priorities for spending?
Engineering & marketing
product development users
Building more social features into the product
Summarizing comments?
Maybe talk offline after.
Pivot reactions?
Excited. Still had other clients, but could move on.
Personal profile?
Automatically populated, can be edited.
Profile resolution?
Merging profiles with authentication
Mobile app? HTML5
Track other sites? In road map, may have to create plugin.
Business model? Get to look users first also, business intelligence/analytics.
Notes: SachaChua.com
Twitter: @sachac
March 27, 2012
UPDATE: 2011-06-10: Made demo notes more visual. =)
Highlights from Social Leverage talk by Howard Lindzon. Keep an eye on the sentiment for your industry, figure out where there’s momentum, build domain expertise, and get in the game.
500px, TitanFile, High Schore House, Vizualize.me, We are TO Tech, Alphaslides. (Click for bigger version.) I liked High Score House’s demo the best. They’d obviously tested a lot and had fun along the way. =)
Sketched with Autodesk Sketchbook Pro on my Lenovo X61T. Sketchbook is my new favourite note-taking program. Even though it doesn’t have Microsoft Onenote’s handwriting recognition and search capabilities, it encourages me to draw more compactly and to use more colours, and it’s more reliable. See other sketchnotes if you want to explore!
(Update: @truejebus says TitanFile is hosted in Canada.)
What did you think about Democamp Toronto? Have you blogged about it? Please share your thoughts and links in comments!
Also check out Tom Purves’ writeup.
Darren Hudgins liked my Shy Connector presentation a lot, so he asked me to put together some quick tips to share with the ~400 people at the Instructional Technology Strategies Conference. Here’s what I came up with:
They’re going to play it live at the conference at 12 PST. =) I’ve kept it short so that I can share a few quick tips and then get out of the way of all that awesome networking. It sounds like a great crowd.
If you’re here from the ITSC, you might also be interested in my sketchnotes from David Zach’s keynote. Click on the image to see the full version.
Here are other pre-ITSC conference networking tips I’ve shared:
For more networking tips, check out:
(Also see my full notes for the Shy Connector presentation and other blog posts about connecting)
I made the video with the guide to conference awesomeness using Microsoft Onenote, Microsoft Powerpoint, a Lenovo X61 tablet PC, Camtasia Studio 7 (which doesn’t get along perfectly with the Windows 7 on my tablet). I’d love to go back to the free Inkscape drawing program for drawing if someone can help me figure out how to get it to smoothly digitize. =) Thanks to IBM for sponsoring this effort!
Follow me on Twitter (@sachac) for more updates. I’ll be around from 12 PM to 1 PM PST to answer questions or share other tips. Use the #itsc11 hashtag or mention me by adding @sachac to your tweet. If you’re here after February 21, feel free to leave a comment on this blog post for Q&A. Hope this helps!
This was my first Lotusphere, and it was a blast. Lotus has such an active, passionate, experienced community around it. Heading to the conference, my goals were:
Here’s what I took away from the sessions and BoFs I attended:
Clients are interested in collaboration and have lots of adoption insights. We’re starting to see interesting case studies from clients. In addition to reporting excellent returns on their investments, clients shared qualitative feedback, such as stories of pilot groups who couldn’t imagine giving up the tools. Successful clients used executive support, communication plans, mentoring, metrics, incentives, role models, and other techniques to help people make new forms of collaboration part of the way people worked. sketchnotes from the birds-of-a-feather session on adoption
LotusLive is awesome. LotusLive currently includes web conferencing and parts of Lotus Connections. LotusLive Labs includes a technical preview of LotusLive Symphony (collaborative document/spreadsheet editing), Slide Library, and Event Maps. (I wish I’d seen Event Maps when I was planning my Lotusphere attendance!) Granted, Google Docs has been around for longer than LotusLive Symphony, but I’m curious about the ability to assign sections for editing or review.
Activity streams and embedded experiences are going to change the inbox. I don’t know when this is going to go into people’s everyday lives, but the idea of being able to act on items right from the notifications will be pretty cool – whether it’s in an enriched mail client like Lotus Notes or a web-based activity stream that might be filtered by different attention management algorithms. It’ll be interesting to figure out the security implications of this, though. It’s already a bad practice to click on links in e-mail right now, so full embedded transactions might encounter resistance or might open up new phishing holes. Project Vulcan is worth watching.
People are already doing interesting things with the Lotus Connections API. Embedding Lotus Connections content / interactions into other websites, adding more information to Lotus Connections, using different authentication mechanisms… people are rocking the API. The compliance API that’s coming soon will help people do even more with Lotus Connections interactions, too.
The next version of Lotus Connections will be even cooler. I’m particularly excited about the idea blogs and the forum improvements, which seem tailor-made for the kind of collective virtual brainstorming we’ve been doing in Idea Labs. Idea blogs are straightforward – a blog post or question with comments that can be voted up or down – but they’ll go a long way to enabling new use cases. Forums will also have question/answer/best answer support.
Sametime Unified Telephony rocks. I need to find out how to get into that. I like click-to-call ringing everyone’s preferred devices, easy teleconferences, and rules for determining phone forwarding.
Lotus Notes and Domino are getting even more powerful. XPages looks pretty cool. I’ll leave the rest of the commentary on this to other bloggers, as my work doesn’t focus enough on Lotus Notes and Domino for me to be able to give justice to the improvements.
The Lotus ecosystem is doing well. Lots of activity and investment from partners and clients.
Analytics + research = opportunity. Interesting research into attention management, activity streams, social network analysis.
Lotus geeks are a world of their own. It’s amazing to spend time with people who have immersed themselves deeply in a technology platform for almost two decades. There’s a depth and richness here that I don’t often find at technology conferences. There’s also a lot of tough love – people like IBM, and they’re not afraid to call us out if we’re not clear or if we seem to be making mistakes. =)
Notes from conversations
The hallway track (those informal encounters and chance connections) resulted in great conversations. For me, the highlights were:
If I get to attend Lotusphere again, I’d love to be able to stay at the conference hotel. It would be much more convenient and I’d be able to go to more of the evening get-togethers. The chances of my being able to attend again probably depend on how much of the Social Business adoption consulting we’ll get to do over the next year, and I hope we do a lot. I’d also make time to check out the showcase. I missed it this year, thanks to all that chatting.
Next actions for me
For work, I’ll probably focus on external Web 2.0 / social media site development while other groups figure out the structure for social business adoption consulting. I’m looking forward to learning from the case studies, insights, and questions that people have shared, though, and I’d love to do more work in this section.
Here’s what I need to do for post-conference wrap-up:
Other Lotusphere 2011 wrap-ups you might like: Chris Connor, David Greenstein, Luis Benitez (Day 1, Day 2, Day 3, Day 4, Day 5), Andy Donaldson, Marc Champoux (… where are the female bloggers’ writeups?)
See also: Lotusphere social aggregator, Planet Lotus, Twitter search for #ls11, Twitter/blog archive