We're looking at two audiences here: people who check out our website to find out more about Adphoto as a company, and people who are looking for advertising photographers--nothing in particular.

Good, clean website design will catch the eye of the latter. Even better - crisp, clear images. There is, however, such a thing as too much design. If the current design is good enough--or at least, not horrible--then I think we're better off focusing on developing content first.

If we want Adphoto to go up in the search engine rankings, what we need is something _useful._ If we have content, design is icing on the cake.

The best way to do that is to give things away for free. For example, if Mom gives me lots of pictures of the Philippines with photo credits and URL embedded into the picture, then maybe other people will borrow those for their own websites. I'll need to make sure they're not linking directly to the images so that we aren't paying for the bandwidth, but it might be a good idea.

Mom could also write articles on photography. How to get started. How to manage the business. Stuff from Papa's talks.

Whatever it is, it needs to be something other people will find useful or cool.

Sharon Strauss, lead of the project. Introduction.

Order tree interface for searching. Clinical evidence at the point of care. Doctors can't remember what they were talaught in med school. Young doctors remember the facts, but don't have the skills and experience. Reverse true for old doctors. Lots of details that people can't remember. Clinical evidence. Drug interactions. Big volumes of clinical evidence. People are dying because doctors don't have the right information at the right time. Wireless handhelds. Data formatting. Search engine. Design the interface. 30 seconds. Clinical evidence.

Electronic health records and combining those. Drug interaction, online prescribing. Straight to the pharmacy.

Recording meetings. Playing back conversations. Speech transcriptions. Visualizing meetings. NSlides from a lecture. Speech. Visualization of slides.

Doctors. How doctors have conversations and how to record them. 45 minutes. One minute discussions. That night, new shift. Situation of awareness. Make it available. Bullet round. Bullet round, couple of students working on this for a class; requirements analysis done.

Very interesting topics: tracking tutoring data, bullet rounds for medical data.