Building a community

| barcamp, marketing

@BarCampEarthToronto: Search engine optimization

Terrific idea! Ryan McKegney identified the top 1% in his RedFlagDeals.com community, rewarded them with stickers and other stuff, and encouraged them to evangelize. Great! Also, you have another 1% who want to get more involved. As for the 1% who are jerks: do things in an open and fair way. Also, keep in mind that there's a negative response bias in large online communities. People who disagree with something will be the loudest. Takeaway: You set the tone for the site, because you are such an integral part of the community.

Random notes:
Alan Hietala talked about bridging multiple communities in World of Warcraft. Event planning for MMORPG. Heatware – independent reputation system. Jason: no one makes the first post, so you seed.. but dependency? .. Also, start with existing communities.

Laptop ads sponsored by: Orange & Bronze and http://www.wordpress.org

You can comment with Disqus or you can e-mail me at sacha@sachachua.com.