This is a placeholder for the talk on “The A, B, Cs of Boomers, X, Ys, Zs: Reaching Different Generations Through Social Media”. I’ll update this post with recordings and notes by June 10. In the meantime, here are the slides, and some links to useful resources:

Key message: There are generational and age-related differences, but they’re not as big as you might think based on popular media, and ther eare plenty of opportunities for you to reach out and help make a difference.

Please feel free to post your questions as comments, or e-mail me (sacha@sachachua.com) if you’d like to learn more. I look forward to continuing the discussion!

Stories:

• Canadian Opera Company
• Room to Read
• Ryan’s Well
• Toronto Public Library
• Kiva

title: The A, B, Cs of Generations X, Y, Z (and Boomers, too): Reaching Different Generations Through Social Media) in the conference agenda